Webinar Recap: 5 Powerful Growth Strategies to Boost Non-Dues Revenue for Your Association in 2022 and Beyond

  Whether you missed the original livestream or want to watch it again, you’re in luck! Vocalmeet, the CPA (Canadian Psychological Association), and the CSAE (Canadian Society of Association Executives) partnered to bring you a fantastic discussion on growth strategies for associations in 2022 and beyond—a discussion you can catch online now! Meanwhile, in this […]

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Why Associations Should Use One Platform for On-Demand and Live Events

  As more associations move their events online, and members become more comfortable with attending online sessions, the next step is for associations to focus on streamlining their online content. With only a handful of online sessions, associations could perhaps get away with posting one-off events on their website, while managing registrations and payments manually. […]

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10 Ways for Associations to Offer Benefits for Sponsors and Exhibitors Online

thank you to sponsors and exhibitors

  As more events are being cancelled, many associations are opting to ramp up their online continuing education sessions and conferences in order to soften the negative financial impact. Some are pre-recording their sessions and making them available on-demand, while others are choosing to live-stream on the scheduled date. So, how does the shift towards […]

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Never Stop Learning: Continuing Education Inside and Out

  Offering continuing education courses can be a strong addition to any association’s membership offerings. Gaining access to courses and certifications gives professionals another reason to join your association and even more reasons to renew their membership. These can all lead to increases in non-dues revenue. In addition, offering continuing education courses can have many […]

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Benefits of Digitizing In-Person Events and Conferences for Associations

  In-person events, such as conferences and conventions, have long been the staple of associations’ non-dues revenue streams. In fact, as much as 41% consider it their most valuable source of ancillary earnings, according to Association Adviser. Organized properly, they can certainly help diversify revenue, create necessary brand recognition and member loyalty. However, in person […]

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How Associations Can Use Technology To Increase Member Engagement

  In a recent post, we dove into four high-level considerations that associations should make when looking to increase membership engagement — what we consider to be the lifeblood of all successful and flourishing associations. You’ll recall from the previous post that we defined membership engagement as the level of interaction and involvement an individual […]

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4 Best Practices To Increase Member Engagement

  Without members, associations can’t exist. Without engaged members, associations can’t flourish. Unfortunately, belonging to an association might not be a priority for some professionals. They might ask themselves “why should I care about belonging to an association?” The simple answer is opportunities — like networking events, continuing education and other intangible member benefits— that […]

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Getting The Most Out Of Your LMS

  If you or someone you know has recently completed an online course, chances are you’ve directly experienced or heard about the power of a Learning Management System (LMS). An LMS helps big and small organizations, like professional associations, distribution companies or universities deliver education online. This includes lessons, messages, quizzes, readings, videos and more. […]

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Why Associations Should Offer Ethics Courses Online

  There is an ongoing trend in immersive and meaningful continuing education: it’s being offered online. The approach is becoming ever more popular as a way to prevent and reduce unethical behavior in a variety of industries. From the American Psychological Association and National Association of Professional Engineers to the American Bar Association and American […]

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How To Create An Amazing Webinar

  Webinars have become an important way for associations to reach new and existing members. In terms of marketing, they’re a cost-effective tool to draw a crowd and brand yourself as an authority. Webinars are also convenient to run, leverageable for re-marketing purposes and, if done right, are an engaging experience for your members who […]

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