April 9, 2020 / by Vocalmeet / Associations, Blog, Industry News, online event, Organizations
In-person events such as seminars, conferences and conventions, have long been the staple of associations’ non-dues revenue streams. In fact, as much as 41% consider it their most valuable source of ancillary earnings, according to Association Adviser. Organized properly, they can certainly help diversify revenue, create necessary brand recognition and member loyalty. However, in-person […]
Read more
Why Legal Associations Should Care About Their Website to Increase Online CLE Sales
January 15, 2021 / by Vocalmeet / Blog, Industry News, Legal, Vocalmeet Industry Insights
Though there may be a number of reasons as to why legal associations may be disappointed in their online CLE sales, one key reason may be the lack of marketing. Marketing online CLE courses requires a different strategy than marketing in-person CLE sessions. For example, it’s not enough to simply rebrand all in-person sessions as […]
Read more
Proven Strategies for Associations to Run Successful Online Events: Part 2
December 2, 2020 / by Vocalmeet / Associations, Blog, e-Learning, Industry News, non-profits, online event, Organizations, Vocalmeet Industry Insights
Can associations offer hybrid events without breaking the bank? The answer is YES! Welcome back to our conversation with Dr. Laurelle Jno Baptiste, Vice President of Professional Services at Vocalmeet, on proven strategies that associations have used to run successful online events. In Part 1, we focused on the key factors that associations must […]
Read more
Why Associations Should Use One Platform for On-Demand and Live Events
May 28, 2020 / by Vocalmeet / Associations, Blog, e-Learning, Engagement, Higher Education, Industry News, non-profits, online event, Organizations, Sales, Vocalmeet Industry Insights, webinar
As more associations move their events online, and members become more comfortable with attending online sessions, the next step is for associations to focus on streamlining their online content. With only a handful of online sessions, associations could perhaps get away with posting one-off events on their website, while managing registrations and payments manually. […]
Read more
10 Tips for Hosting Engaging Virtual Events for Associations
May 5, 2020 / by Vocalmeet / Associations, Blog, Industry News, non-profits, online event, Organizations, Sales, Vocalmeet Industry Insights
It is no surprise that in-person events and conferences require a lot of time due to the meticulous planning and execution needed for a successful event. In addition, extensive advertising and promotions are a must in order for associations to maximize their return on investment. Hosting virtual events is no different, with one additional […]
Read more
The Why and The How of Online Events and Conferences
April 9, 2020 / by Vocalmeet / Associations, Blog, Industry News, online event, Organizations
In-person events such as seminars, conferences and conventions, have long been the staple of associations’ non-dues revenue streams. In fact, as much as 41% consider it their most valuable source of ancillary earnings, according to Association Adviser. Organized properly, they can certainly help diversify revenue, create necessary brand recognition and member loyalty. However, in-person […]
Read more
Never Stop Learning: Continuing Education Inside and Out
March 18, 2020 / by Vocalmeet / Associations, Blog, Community, e-Learning, Engagement, Higher Education, Industry News, non-profits, online event, Organizations, Sales, Vocalmeet Industry Insights, webinar
Offering continuing education courses can be a strong addition to any association’s membership offerings. Gaining access to courses and certifications gives professionals another reason to join your association and even more reasons to renew their membership. These can all lead to increases in non-dues revenue. In addition, offering continuing education courses can have many […]
Read more
How Versatility in Learning Strategies Can Maximize Profit
November 5, 2019 / by Vocalmeet / Associations, Blog, Community, Engagement, non-profits, Organizations, Vocalmeet Industry Insights
When it comes to learning, we all do it a little differently. Even the best content provided by the best instructor can be lost on segments of the audience if it’s all presented in the same way. This is because of the way people digest knowledge. When trying to optimize audience reception and response, […]
Read more
How to Improve Continuing Education for your Association
October 8, 2019 / by Vocalmeet / Associations, Blog, e-Learning, Engagement, Industry News, Organizations
Continuing education courses are some of the most effective ways for professionals to acquire new skills and advanced training. For that reason, associations use continuing education as a powerful and attractive membership benefit. Yet, offering meaningful training requires commitment and effort, so associations look for validation and rewards from their work. To help associations […]
Read more
How to Attract and Engage with Younger Members (And Why It’s Important to Start Recruiting Millennials)
August 27, 2019 / by Vocalmeet / Agile, Associations, Blog, Community, Engagement, Industry News, Marketing, non-profits, Organizations, Sales, Social Media, Vocalmeet Industry Insights
If your association hasn’t started yet, it’s time to start aggressively recruiting millennials and engaging with these young professionals. But how and why? If you’re at a loss for an answer, don’t feel bad. Association board members, executives, and marketers have been just as stumped over the years. And with good reason. Stereotypes about […]
Read more
Top 5 Reasons To Replace An Elearning Vendor
August 22, 2019 / by Vocalmeet / Associations, Blog, e-Learning, Industry News, non-profits, Organizations, Social Media, Vocalmeet Industry Insights
There was a time when consumers had no choice but to purchase their products or services from the same vendor over and over again. These days are long gone. In today’s world, consumers have access to numerous options. As technologies continue to evolve, it creates a unique environment that constantly fosters growth and innovation. […]
Read more