Insights, strategies, and research to help associations, non-profits, and institutions thrive.
Capturing the interest of members both new and old is one of the most important goals for any association; however, it’s not enough to
Memes dominate social media. These little snippets of cultural currency are often humorous and are easily identifiable, they really are perfect for the online
Though there may be a number of reasons as to why legal associations may be disappointed in their online CLE sales, one key reason
Can associations generate revenue with online events? Yes, of course! Can associations use the same strategy to market online events as they would in-person
Can associations offer hybrid events without breaking the bank? The answer is YES! Welcome back to our conversation with Dr. Laurelle Jno Baptiste, Vice
Live stream, on-demand video, webinar, learning management system, virtual conference, hybrid conference…and the list goes on. It is no secret that more in-person events
It is no surprise that in-person events and conferences require a lot of time due to the meticulous planning and execution needed for a
In-person events such as seminars, conferences and conventions, have long been the staple of associations’ non-dues revenue streams. In fact, as much as 41%
As more events are being cancelled, many associations are opting to ramp up their online continuing education sessions and conferences in order to soften
[yasr_overall_rating size=”small”] Offering continuing education courses can be a strong addition to any association’s membership offerings. Gaining access to courses and certifications gives
