March 4, 2020 / by Vocalmeet / Associations, Blog, Community, Industry News, Marketing, non-profits, Organizations, Sales, Social Media, Vocalmeet Industry Insights
Social media can yield many benefits for an association. In the marketing world, social media represents one of the strongest tools available. Utilizing this avenue can create more brand awareness than traditional advertising, increase traffic to your website, and help improve conversion rates for visitors and consumers. Yet there’s more to social media than […]
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Supercharge Your CE: Taking Advantage of Niche Content
October 11, 2022 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
Did you know? Over half of members join associations to learn industry best practices and to educate themselves on specialized topics–topics they can’t find anywhere else! What does that mean for member-based organizations? Well, they have to be proactive in providing content that is both useful and relevant to their members, as well as hits […]
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Launching Your New LMS: 6 Steps for a Successful Rollout
April 26, 2022 / by Vocalmeet / Blog, e-Learning, Industry News, non-profits, Organizations, Vocalmeet Industry Insights
There’s more to consider than just the software when it comes to launching a new learning management system (LMS). In fact, the implementation process is one of the most important aspects of a successful LMS project–and one that association leaders often overlook. Your LMS project can quickly go off the rails if it isn’t adequately […]
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Webinar Recap: 5 Powerful Growth Strategies to Boost Non-Dues Revenue for Your Association in 2022 and Beyond
March 31, 2022 / by Vocalmeet / Associations, Blog, Marketing, non-profits, online event, Organizations, Social Media, webinar
Whether you missed the original livestream or want to watch it again, you’re in luck! Vocalmeet, the CPA (Canadian Psychological Association), and the CSAE (Canadian Society of Association Executives) partnered to bring you a fantastic discussion on growth strategies for associations in 2022 and beyond—a discussion you can catch online now! Meanwhile, in this […]
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What Can Associations Do with Their Recorded Zoom Sessions?
July 21, 2021 / by Vocalmeet / Associations, Blog, e-Learning, Industry News, Marketing, non-profits, online event, Organizations, Sales, Vocalmeet Industry Insights
Many associations have used Zoom to conduct live online webinars, virtual conferences, and continuing education courses. Further, recording these online events has proven to be an important way to capture the knowledge shared by the speakers. This leads us to the next question: what can your association actually do with these files? Every one of […]
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What if I Told You Associations Can Use Memes to Grow Membership and Drive Member Engagement?
February 2, 2021 / by Vocalmeet / Associations, Blog, Marketing, non-profits, Social Media, Vocalmeet Industry Insights
Memes dominate social media. These little snippets of cultural currency are often humorous and are easily identifiable, they really are perfect for the online medium! As a result, organizations are now using memes to spread brand awareness. In many cases, memes have been used to influence you without you even knowing it. Since memes are […]
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Why Legal Associations Should Care About Their Website to Increase Online CLE Sales
January 15, 2021 / by Vocalmeet / Blog, Industry News, Legal, Vocalmeet Industry Insights
Though there may be a number of reasons as to why legal associations may be disappointed in their online CLE sales, one key reason may be the lack of marketing. Marketing online CLE courses requires a different strategy than marketing in-person CLE sessions. For example, it’s not enough to simply rebrand all in-person sessions as […]
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10 Tips for Hosting Engaging Virtual Events for Associations
May 5, 2020 / by Vocalmeet / Associations, Blog, Industry News, non-profits, online event, Organizations, Sales, Vocalmeet Industry Insights
It is no surprise that in-person events and conferences require a lot of time due to the meticulous planning and execution needed for a successful event. In addition, extensive advertising and promotions are a must in order for associations to maximize their return on investment. Hosting virtual events is no different, with one additional […]
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10 Ways for Associations to Offer Benefits for Sponsors and Exhibitors Online
March 20, 2020 / by Vocalmeet / Associations, Blog, e-Learning, Engagement, Marketing, non-profits, online event, Sales, Vocalmeet Industry Insights, webinar
As more events are being cancelled, many associations are opting to ramp up their online continuing education sessions and conferences in order to soften the negative financial impact. Some are pre-recording their sessions and making them available on-demand, while others are choosing to live-stream on the scheduled date. So, how does the shift towards […]
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How Associations Can Benefit From Social Media
March 4, 2020 / by Vocalmeet / Associations, Blog, Community, Industry News, Marketing, non-profits, Organizations, Sales, Social Media, Vocalmeet Industry Insights
Social media can yield many benefits for an association. In the marketing world, social media represents one of the strongest tools available. Utilizing this avenue can create more brand awareness than traditional advertising, increase traffic to your website, and help improve conversion rates for visitors and consumers. Yet there’s more to social media than […]
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Taking the Fear Out of Updating Your Association’s Technology
November 19, 2019 / by Vocalmeet / Associations, Blog, Community, Engagement, Industry News, non-profits, Organizations
Not everyone feels the same about technology, so associations shouldn’t expect every member to welcome technological changes with open arms. Each generation and each individual relies on technology in considerably different ways. While some use it in nearly every aspect of their lives and can adopt new innovations easily, others use it more sparingly […]
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