5 Best Practices for Hybrid Learning in Member-Based Organizations

Continuing education (CE) programs work best when they fit into the daily schedules and priorities of your organization’s members. That’s why flexibility matters. By flexibility, we mean giving your members the power to choose how they engage. Some value the connection of an in-person session, while others prefer a more accessible online environment. So…why not […]

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Live Streaming: a Glossary

Many Scrabble tiles are scattered on a table; in the middle, they spell out "Jargon"

Whether you’re looking to start your own live stream or are just familiarizing yourself with the industry, you may quickly find yourself in a sea of jargon you’ve never before encountered. As with most technical fields, live streaming has its own language. For many, understanding these words is half of the battle. Now, we’ve all […]

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Boosting Brand Recognition: How Live Streaming Can Help

A camera live streams an event.

Live streaming is no longer just an afterthought in association marketing plans. In fact, it’s fast becoming one of the central components for brand awareness strategies! Despite this, organizations are still slow to realize the full potential of the practice. Back in 2016, about 44% of brands were incorporating live streaming. That number has grown […]

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Making Sure Your Next Event is Your BEST Event

A group of association executives happily chatting at an event.

For most associations, events represent one of the most important revenue and membership driving components. According to a report from the American Society of Association Executives (ASAE), events can constitute up to 25% of association revenue, with the bulk of funds coming from registration fees, exhibits, and sponsorship. For that reason alone, associations are always […]

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The Future is Now: Live Learning Online

A woman delivering a lecture to a webcam.

Updated June 5, 2026 Of all the benefits that come with live streaming technology, the improvement to the online continuing education industry is one of the most important. While online learning has grown immensely in the last couple of decades, it feels like we’ve only just uncovered the tip of the iceberg–especially when it comes […]

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Live Streaming 101

a woman streams an event with a camera

Most organizations have their own way of doing things; thankfully, great live streams can be accomplished through a variety of methods–meaning there’s a strategy to suit everyone! For those who have yet to master the art of live streaming and develop their own methods, however, the process can seem daunting–and even a little overwhelming. While […]

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