Building Better Bonds: Boosting Engagement through Community

Regardless of industry, one thing is clear: true marketing success lies beyond the simple promotion of products or services–it involves the creation of a thriving community. This, of course, is also true of associations. When you weave connections between your organization and its members, you create a sense of belonging. Member engagement is key to […]

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Who Doesn’t Love a Good Discount?

Spilled dice, all with the percentage symbol on them.

It’s hard to argue; while course discounts may not be the end-all, be-all decider, the way to your members’ hearts definitely takes a detour through their pockets. With the rising costs of…well, everything, your members will appreciate the savings–and your association will appreciate the results! Now, while discounts and bundles and incentives (oh my!) may […]

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ROI 101: How to Calculate the Return an LMS Could Bring Your Association

A growing stack of coins over a stopwatch, indicating revenue growth over time

As the leader of an organization, you know that investing in the right tools can make all the difference when it comes to boosting member engagement. In today’s digital age, many associations are turning to learning management systems (LMS) to provide continuing education (CE) programs for their members. But, how do you know if investing […]

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