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Why Customer Service is Important For Your Association

November 12, 2019 / by Vocalmeet / Associations, Blog, Community, Engagement, non-profits, online event, Vocalmeet Industry Insights

The goal of customer service is to create a bridge between an organization and a customer. Ideally, this connection sets the organization up as relatable and ensures that customers are heard and satisfied. For an association, customer service can keep members happy, involved, and willing to renew their membership in the future. If done […]

Benefits of Digitizing In-Person Events and Conferences for Associations

April 29, 2019 / by Vocalmeet / Associations, Blog, e-Learning, Marketing, non-profits, online event, Organizations, Social Media, webinar

In-person events, such as conferences and conventions, have long been the staple of associations’ non-dues revenue streams. In fact, as much as 41% consider it their most valuable source of ancillary earnings, according to Association Adviser. Organized properly, they can certainly help diversify revenue, create necessary brand recognition and member loyalty. However, in person […]

Social Media for Associations: 4 Factors to Succeed

December 11, 2018 / by Vocalmeet / Associations, Blog, Marketing, online event, Organizations, Social Media

Is your association stuck on deciding whether it’s time to embrace social media? You don’t have to look any further than the ALS Ice Bucket Challenge or the AARP Take a Stand campaign to see why social media is the real deal when it comes to building awareness, driving engagement and accomplishing strategic goals. […]

Strategies for Membership Renewal

November 22, 2018 / by Vocalmeet / Associations, Blog, Marketing, online event, Organizations

Increasing membership is, without a doubt, critical to an association’s success. But even more important is ensuring that members are retained year after year. It’s true that renewal periods present a unique challenge for associations. They’re an opportunity for members to reflect on the value they’ve experienced from paying a fee and, ultimately, whether […]

How To Make New Members Feel Welcome

October 29, 2018 / by Vocalmeet / Associations, Blog, Marketing, online event, Organizations

Think about the last time you joined something — a social network, a fitness club, a rewards program. Chances are that the on-boarding process, which started from the very moment you committed, made you feel valued and like part of the family. This is no coincidence, and it’s something your association should prioritize for […]

How Associations Can Use Technology To Increase Member Engagement

October 2, 2018 / by Vocalmeet / Associations, Blog, e-Learning, Ethics, Law, Marketing, Mobile, non-profits, online event, Organizations, Sales, webinar

In a recent post, we dove into four high-level considerations that associations should make when looking to increase membership engagement — what we consider to be the lifeblood of all successful and flourishing associations. You’ll recall from the previous post that we defined membership engagement as the level of interaction and involvement an individual […]

4 Best Practices To Increase Member Engagement

September 11, 2018 / by Vocalmeet / Associations, Blog, e-Learning, Ethics, Law, Marketing, Mobile, non-profits, online event, Organizations, Sales, webinar

Without members, associations can’t exist. Without engaged members, associations can’t flourish. Unfortunately, belonging to an association might not be a priority for some professionals. They might ask themselves “why should I care about belonging to an association?” The simple answer is opportunities — like networking events, continuing education and other intangible member benefits— that […]

Getting The Most Out Of Your LMS

August 24, 2018 / by Vocalmeet / Associations, Blog, e-Learning, Ethics, Law, Marketing, Mobile, non-profits, online event, Organizations, Sales, webinar

If you or someone you know has recently completed an online course, chances are you’ve directly experienced or heard about the power of a Learning Management System (LMS). An LMS helps big and small organizations, like professional associations, distribution companies or universities deliver education online. This includes lessons, messages, quizzes, readings, videos and more. […]

Why Associations Should Offer Ethics Courses Online

August 9, 2018 / by Vocalmeet / Associations, Blog, e-Learning, Ethics, Law, Marketing, Mobile, non-profits, online event, Organizations, Sales, webinar

There is an ongoing trend in immersive and meaningful continuing education: it’s being offered online. The approach is becoming ever more popular as a way to prevent and reduce unethical behavior in a variety of industries. From the American Psychological Association and National Association of Professional Engineers to the American Bar Association and American […]

How To Create An Amazing Webinar

July 17, 2018 / by Vocalmeet / Associations, Blog, e-Learning, Law, Marketing, Mobile, non-profits, online event, Organizations, Sales, webinar

Webinars have become an important way for associations to reach new and existing members. In terms of marketing, they’re a cost-effective tool to draw a crowd and brand yourself as an authority. Webinars are also convenient to run, leverageable for re-marketing purposes and, if done right, are an engaging experience for your members who […]

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