April 9, 2020 / by Vocalmeet / Associations, Blog, Industry News, online event, Organizations / 0 comments
In-person events such as seminars, conferences and conventions, have long been the staple of associations’ non-dues revenue streams. In fact, as much as 41% consider it their most valuable source of ancillary earnings, according to Association Adviser. Organized properly, they can certainly help diversify revenue, create necessary brand recognition and member loyalty. However, in-person […]
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Do Looks Matter? They Sure Do! – Why Legal Associations Should Care About Their Website to Increase Online CLE Sales
January 15, 2021 / by Vocalmeet / Blog, Industry News, Legal, Vocalmeet Industry Insights / 0 comments
Though there may be a number of reasons as to why legal associations may be disappointed in their online CLE sales, one key reason may be the lack of marketing. Marketing online CLE courses requires a different strategy than marketing in-person CLE sessions. For example, it’s not enough to simply rebrand all in-person sessions […]
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Proven Strategies for Associations to Run Successful Online Events: Part 2
December 2, 2020 / by Vocalmeet / Associations, Blog, e-Learning, Industry News, non-profits, online event, Organizations, Vocalmeet Industry Insights / 0 comments
Can associations offer hybrid events without breaking the bank? The answer is YES! Welcome back to our conversation with Dr. Laurelle Jno Baptiste, Vice President of Professional Services at Vocalmeet, on proven strategies that associations have used to run successful online events. In Part 1, we focused on the key factors that associations must […]
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Why Associations Should Use One Platform for On-Demand and Live Events
May 28, 2020 / by Vocalmeet / Associations, Blog, e-Learning, Engagement, Higher Education, Industry News, non-profits, online event, Organizations, Sales, Vocalmeet Industry Insights, webinar / 0 comments
As more associations move their events online, and members become more comfortable with attending online sessions, the next step is for associations to focus on streamlining their online content. With only a handful of online sessions, associations could perhaps get away with posting one-off events on their website, while managing registrations and payments manually. […]
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10 Tips for Hosting Engaging Virtual Events for Associations
May 5, 2020 / by Vocalmeet / Associations, Blog, Industry News, non-profits, online event, Organizations, Sales, Vocalmeet Industry Insights / 0 comments
It is no surprise that in-person events and conferences require a lot of time due to the meticulous planning and execution needed for a successful event. In addition, extensive advertising and promotions are a must in order for associations to maximize their return on investment. Hosting virtual events is no different, with one additional […]
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The Why and The How of Online Events and Conferences
April 9, 2020 / by Vocalmeet / Associations, Blog, Industry News, online event, Organizations / 0 comments
In-person events such as seminars, conferences and conventions, have long been the staple of associations’ non-dues revenue streams. In fact, as much as 41% consider it their most valuable source of ancillary earnings, according to Association Adviser. Organized properly, they can certainly help diversify revenue, create necessary brand recognition and member loyalty. However, in-person […]
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Never Stop Learning: Continuing Education Inside and Out
March 18, 2020 / by Vocalmeet / Associations, Blog, Community, e-Learning, Engagement, Higher Education, Industry News, non-profits, online event, Organizations, Sales, Vocalmeet Industry Insights, webinar / 0 comments
Offering continuing education courses can be a strong addition to any association’s membership offerings. Gaining access to courses and certifications gives professionals another reason to join your association and even more reasons to renew their membership. These can all lead to increases in non-dues revenue. In addition, offering continuing education courses can have many […]
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More Than Meets the Eye: LMS is More Than Just a Tool for Continuing Education
November 26, 2019 / by Vocalmeet / Associations, Blog, Community, Marketing, non-profits, Organizations, Vocalmeet Industry Insights / 0 comments
A Learning Management System (LMS) can work wonders for an association offering continuing education to members. These powerful systems can host courses, lectures, and certifications, allowing for intuitive management on both the front and back ends. They can provide huge time- and cost-saving benefits, offer extensive details on academic progress, and run thorough user […]
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Closing the Technological Gap: Taking the Fear Out of Updating Your Association’s Technology
November 19, 2019 / by Vocalmeet / Associations, Blog, Community, Engagement, Industry News, non-profits, Organizations / 0 comments
Not everyone feels the same about technology, so associations shouldn’t expect every member to welcome technological changes with open arms. Each generation and each individual relies on technology in considerably different ways. While some use it in nearly every aspect of their lives and can adopt new innovations easily, others use it more sparingly […]
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Kindness Becomes its Own Motive: Why Customer Service is Important For Your Association
November 12, 2019 / by Vocalmeet / Associations, Blog, Community, Engagement, non-profits, online event, Vocalmeet Industry Insights / 0 comments
The goal of customer service is to create a bridge between an organization and a customer. Ideally, this connection sets the organization up as relatable and ensures that customers are heard and satisfied. For an association, customer service can keep members happy, involved, and willing to renew their membership in the future. If done […]
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Going the Extra Mile: Making Sure Your Association is the Go-To for Continuing Education
October 8, 2019 / by Vocalmeet / Associations, Blog, e-Learning, Engagement, Industry News, Organizations / 0 comments
Continuing education courses are some of the most effective ways for professionals to acquire new skills and advanced training. For that reason, associations use continuing education as a powerful and attractive membership benefit. Yet, offering meaningful training requires commitment and effort, so associations look for validation and rewards from their work. To help associations […]
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