July 25, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
So, you’re thinking about greening up your act. As an association, you have to consider how your environmental outlook will be viewed by your industry, your members, and non-members alike. While it, of course, looks good for an association to go green, it’s important to recognize that organizations hold the power to make a difference […]
Read more
Amplifying Your Association’s Presence: A Guide to Increased Visibility and Engagement
January 2, 2024 / by Elisabeth / Blog, Industry News, Vocalmeet Industry Insights
As association leaders, your primary goal is to create an environment that fosters learning, growth, and engagement. In the digital age, one of the most effective ways to achieve this is through your online learning platform. But how do you ensure that your courses and resources reach as many members as possible? The key lies […]
Read more
Vocalmeet’s Guide to Optimizing Your Association’s Marketing Channels
December 22, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
The importance of effective marketing in reaching your audience and achieving your association’s goals is likely not a surprise. Your approach, however, is the key to your success. In the diverse landscape of digital marketing, each channel presents unique opportunities and challenges–which, unfortunately, means they can’t all be approached the same way! Today, we’ll dive […]
Read more
Expanding Your Reach: How to Market Your Association’s Continuing Education
October 27, 2023 / by Elisabeth / Blog, Industry News, Vocalmeet Industry Insights
Are you looking for effective ways to promote your association’s continuing education programs? You’re not alone! Now, while email marketing is a valuable tool, it’s essential to diversify your marketing efforts to maximize your reach. You want to hit as many touch points as you can–after all, different members will use different channels! In this […]
Read more
Make Your Events More Green (Without Spending It!)
July 25, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
So, you’re thinking about greening up your act. As an association, you have to consider how your environmental outlook will be viewed by your industry, your members, and non-members alike. While it, of course, looks good for an association to go green, it’s important to recognize that organizations hold the power to make a difference […]
Read more
11 Challenges (and Solutions!) of Digital Transformation
June 21, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
Digital transformation is the process of using technology to significantly improve business processes by laying the technological framework needed to sustain long-term growth. It can bring many benefits to professional associations, but it can also present several challenges that must be solved to achieve successful implementation. Today, we’ll be looking at some of the key […]
Read more
The Importance of Digital Transformation for Associations
May 26, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
In today’s digital age, organizations across industries are undergoing a major shift known as digital transformation. Professional associations, of course, are no exception. “Digital transformation” refers to the integration of digital technology with all aspects of an association’s operations, from communication and data management to decision-making and service delivery. Today, we’ll be exploring the key […]
Read more
Become the Go-to Continuing Education Resource for Your Members
April 18, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
Association members today have countless options to explore when wanting to further their continuing education (CE) and develop their careers. For convenience and simplicity, many rely on their association to provide them with these opportunities. In fact, many members go to their associations first for professional development! For obvious reasons, associations should be ready, willing, […]
Read more
How to Bring Your Association Closer to Your Members (and Your Revenue Goals!)
April 18, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
In order to get the most out of their offerings, events, and communications, associations need one thing above all else: engaged members! Engagement leads to greater member participation, involvement, loyalty–it can even have a considerable impact on revenue. After all, engaged members convert more easily and renew their memberships more readily. Getting members to such […]
Read more
How Associations Help Members Reach New Heights in Their Careers
April 11, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
Associations can offer members many different benefits–from professional and personal support to providing access to industry events and resources–but career development sits at the heart of most memberships. It’s what most members look for and what most associations look to provide. How career development support is delivered and how effective these offerings are, however, can […]
Read more
Engage & Empower: the Impact of Mentoring Programs
April 4, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
Most associations acknowledge that mentoring programs can be a great help, but starting and maintaining a program can seem daunting. And while time and cost are factors when running a mentor program, the benefits can be enormous! When implemented right, mentoring programs can lead to more engaged, loyal, and productive members. To give you an […]
Read more