June 5, 2018 / by Laurelle Jno Baptiste / Associations, Blog, Law, Legal, Mobile, non-profits, Organizations, Sales
From new legislation and amended statutes to precedent-setting cases and revised codes of conduct, the legal profession is in constant motion. For tomorrow’s lawyers, technological innovation has the greatest consequence. The digital and mobile revolution, ushering in an internet of things, is making it more critical than ever for these professionals to understand why […]
Read more
Taking CLE Offerings to the Next Level for The TCBA
April 10, 2022 / by Laurelle Jno Baptiste / Associations, Case Study, downloadable, e-Learning, non-profits, Organizations
Read more
Why Lawyers Should Keep Up With Technology
June 5, 2018 / by Laurelle Jno Baptiste / Associations, Blog, Law, Legal, Mobile, non-profits, Organizations, Sales
From new legislation and amended statutes to precedent-setting cases and revised codes of conduct, the legal profession is in constant motion. For tomorrow’s lawyers, technological innovation has the greatest consequence. The digital and mobile revolution, ushering in an internet of things, is making it more critical than ever for these professionals to understand why […]
Read more
Why Leaders Need an Agile Mindset
May 24, 2018 / by Laurelle Jno Baptiste / Agile, Associations, Blog, Mobile, non-profits, Organizations, Sales, Scrum, University
The technology landscape is changing rapidly and it is ushering in organizational changes and shifts like we have never seen before. Nowadays, leaders and their teams are increasingly required to complete more complex projects with smaller budgets and at a faster pace. What does this new reality mean for leaders? To better succeed, it’s […]
Read more
Improving University Programs Online
May 7, 2018 / by Laurelle Jno Baptiste / Blog, e-Learning, Higher Education, Mobile, non-profits, Organizations, Sales, University
The recent advancements in technology and the improvements in online education delivery, have made it possible to give those programs a major facelift with minimal change. Online programs of universities are usually incredibly diverse, they are filled with students of different educational backgrounds, experience levels, and aptitudes. This is why we have helped many […]
Read more
Best Practices for Associations to Maintain Higher Membership Retention Rates
February 27, 2018 / by Laurelle Jno Baptiste / Associations, Blog, Marketing, Mobile, non-profits, Organizations, Sales
By Dr. Laurelle Jno Baptiste Most Associations strive to bring in more new members and keep existing members, but many don’t know how to accomplish this. By observing the trends in The 2017 Membership Marketing Benchmarking Report, I created a best practices list based on the actions of the highest-performing associations with over 80% […]
Read more
Why Associations Should Consider Multi-Channel Marketing Campaigns
January 31, 2018 / by Laurelle Jno Baptiste / Associations, Blog, Marketing, non-profits, Organizations, Sales
By Dr. Laurelle Jno Baptiste Today’s online consumers report that ads are more pervasive, more plentiful, and more intrusive than ever before. As a result of years of being bombarded with ads, online users have developed banner blindness, the subconscious ability to ignore banner ads. While many believe this is only relevant to certain ad […]
Read more
Technology Trends: 18 Tech Developments Associations Should Look Out For In 2018
January 22, 2018 / by Laurelle Jno Baptiste / Associations, Blog, e-Learning, non-profits, Organizations
By Dr. Laurelle Jno Baptiste Not every association needs to live on the cutting edge of technology in order to be successful, but ignoring trends can result in missed opportunities. Every year, technology changes, adapts and improves. There are times when a new technology dissolves before it ever catches on, but there are also technologies […]
Read more