August 10, 2023 / by Elisabeth / Blog, Industry News, Vocalmeet Industry Insights
For most associations, events represent one of the most important revenue and membership driving components. According to a report from the American Society of Association Executives (ASAE), events can constitute up to 25% of association revenue, with the bulk of funds coming from registration fees, exhibits, and sponsorship. For that reason alone, associations are always […]
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How Online Engagement Can Increase Your In-Person Attendance
October 16, 2024 / by Elisabeth / Blog, Industry News, Vocalmeet Industry Insights
Every association strives to boost productivity and value, and one of the best ways to do that is by fully engaging your audience. Engaged members are loyal, active, and more likely to buy courses, attend events, and promote your brand. So, when it comes to event attendance, engaging your audience can lead to a win-win: […]
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Filling Seats: How Livestreaming Makes Events Accessible
June 27, 2024 / by Elisabeth / Blog, Industry News, Vocalmeet Industry Insights
The live stream industry is booming all around the world. In 2017, Facebook’s head of video, Fidji Simo, reported that 20% of all Facebook videos were broadcast live, and watch times had grown four times in the course of just one year. Over time, the live industry is projected to be valued over $70 billion. […]
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On the Go: Making Your Organization Mobile-Friendly
October 20, 2023 / by Elisabeth / Blog, Industry News, Vocalmeet Industry Insights
Making pages mobile-accessible was once a bonus consideration for associations. My, how the times have changed! Nowadays, most online traffic comes from mobile devices, and employing a responsive design to accommodate that traffic is a necessity! Despite this, while organizations everywhere have adopted mobile friendliness, not all are equal. To reap the best rewards, associations […]
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Boosting Brand Recognition: How Live Streaming Can Help
October 5, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
Live streaming is no longer just an afterthought in association marketing plans. In fact, it’s fast becoming one of the central components for brand awareness strategies! Despite this, organizations are still slow to realize the full potential of the practice. Back in 2016, about 44% of brands were incorporating live streaming. That number has grown […]
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Attracting More Sponsors: the Live Stream Appeal
September 29, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
Associations and sponsors go together like peas in a pod. On the association side, sponsors can help offset the cost of events. On the sponsor side, the more attendees an event gathers, the better the opportunity to boost their brand. Because of this, adding a live stream to an event is an excellent way to […]
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AI and You: Two “Heads” are Better than One!
August 28, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
Are you ready to take your association to the next level? It’s time to welcome the exciting world of Artificial Intelligence (AI)! By combining superb leadership with the power of AI, you can create a dynamic “partnership” that propels your association to new heights. Today, we’ll explore how AI is reshaping the way we lead, […]
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Extending a Hand: Hosting a Solid Mentorship Program
August 17, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
For both associations and members, mentorship programs can have a lasting impact. And, with the right setup, these programs can become one of the most effective methods for attracting and retaining members! Mentorships can build trust and loyalty between people and associations, while also touching the lives of members at all different stages of their […]
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Making Sure Your Next Event is Your BEST Event
August 10, 2023 / by Elisabeth / Blog, Industry News, Vocalmeet Industry Insights
For most associations, events represent one of the most important revenue and membership driving components. According to a report from the American Society of Association Executives (ASAE), events can constitute up to 25% of association revenue, with the bulk of funds coming from registration fees, exhibits, and sponsorship. For that reason alone, associations are always […]
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The Future is Now: Live Learning Online
August 4, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
Of all the benefits that come with live streaming technology, the improvement to the online continuing education industry is one of the most important. While online learning has grown immensely in the last couple of decades, it feels like we’ve only just uncovered the tip of the iceberg–especially when it comes to live streaming and […]
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Make Your Events More Green (Without Spending It!)
July 25, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
So, you’re thinking about greening up your act. As an association, you have to consider how your environmental outlook will be viewed by your industry, your members, and non-members alike. While it, of course, looks good for an association to go green, it’s important to recognize that organizations hold the power to make a difference […]
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