April 9, 2020 / by Vocalmeet / Associations, Blog, Industry News, online event, Organizations / 0 comments
In-person events such as seminars, conferences and conventions, have long been the staple of associations’ non-dues revenue streams. In fact, as much as 41% consider it their most valuable source of ancillary earnings, according to Association Adviser. Organized properly, they can certainly help diversify revenue, create necessary brand recognition and member loyalty. However, in-person […]
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Proven Strategies for Associations to Run Successful Online Events: Part 3
December 17, 2020 / by Vocalmeet / Associations, Blog, Engagement, Industry News, online event, Organizations, Vocalmeet Industry Insights / 0 comments
Can associations generate revenue with online events? Yes, of course! Can associations use the same strategy to market online events as they would in-person events? Well, not necessarily. Welcome back to our conversation on proven strategies that associations have used to run successful online events with Dr. Laurelle Jno Baptiste, Vice President of Professional Services […]
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Proven Strategies for Associations to Run Successful Online Events: Part 2
December 2, 2020 / by Vocalmeet / Associations, Blog, e-Learning, Industry News, non-profits, online event, Organizations, Vocalmeet Industry Insights / 0 comments
Can associations offer hybrid events without breaking the bank? The answer is YES! Welcome back to our conversation with Dr. Laurelle Jno Baptiste, Vice President of Professional Services at Vocalmeet, on proven strategies that associations have used to run successful online events. In Part 1, we focused on the key factors that associations must […]
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Proven Strategies for Associations to Run Successful Online Events: Part 1
November 16, 2020 / by Vocalmeet / Blog, Engagement, Industry News, non-profits, online event, Organizations, Vocalmeet Industry Insights / 0 comments
Live stream, on-demand video, webinar, learning management system, virtual conference, hybrid conference…and the list goes on. It is no secret that more in-person events shifted online in 2020 than anyone could have ever predicted. Based on common principles of economics, the significant increase in demand consequently led to a significant increase in supply. With […]
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Don’t Play Hard to Get: How Can Associations Ensure That Members Know Their Benefits
October 20, 2020 / by Vocalmeet / Associations, Blog, Engagement, Industry News, non-profits, Organizations, Uncategorized / 0 comments
There are reasons why members join an association in the first place and reasons why they renew. If members know about and use all the benefits that come with their membership, it’s far more likely that they will find the membership valuable. Having a great membership package can lead to more engagement, more loyalty, and […]
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Associations and Money: How to Generate More Revenue in a Changing World
June 30, 2020 / by Vocalmeet / Associations, Blog, Community, Engagement, Industry News, non-profits, Organizations, Sales, Vocalmeet Industry Insights / 0 comments
For most associations, increasing revenue often comes down to increasing memberships or completely altering the way the organization operates by decreasing costs. While some changes will inevitably have to be made to keep up with a changing world, there are ways to increase revenue without completely reshaping your association. While non-dues revenues are different from […]
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Why Associations Should Use One Platform for On-Demand and Live Events
May 28, 2020 / by Vocalmeet / Associations, Blog, e-Learning, Engagement, Higher Education, Industry News, non-profits, online event, Organizations, Sales, Vocalmeet Industry Insights, webinar / 0 comments
As more associations move their events online, and members become more comfortable with attending online sessions, the next step is for associations to focus on streamlining their online content. With only a handful of online sessions, associations could perhaps get away with posting one-off events on their website, while managing registrations and payments manually. […]
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10 Tips for Hosting Engaging Virtual Events for Associations
May 5, 2020 / by Vocalmeet / Associations, Blog, Industry News, non-profits, online event, Organizations, Sales, Vocalmeet Industry Insights / 0 comments
It is no surprise that in-person events and conferences require a lot of time due to the meticulous planning and execution needed for a successful event. In addition, extensive advertising and promotions are a must in order for associations to maximize their return on investment. Hosting virtual events is no different, with one additional […]
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The Why and The How of Online Events and Conferences
April 9, 2020 / by Vocalmeet / Associations, Blog, Industry News, online event, Organizations / 0 comments
In-person events such as seminars, conferences and conventions, have long been the staple of associations’ non-dues revenue streams. In fact, as much as 41% consider it their most valuable source of ancillary earnings, according to Association Adviser. Organized properly, they can certainly help diversify revenue, create necessary brand recognition and member loyalty. However, in-person […]
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Never Stop Learning: Continuing Education Inside and Out
March 18, 2020 / by Vocalmeet / Associations, Blog, Community, e-Learning, Engagement, Higher Education, Industry News, non-profits, online event, Organizations, Sales, Vocalmeet Industry Insights, webinar / 0 comments
Offering continuing education courses can be a strong addition to any association’s membership offerings. Gaining access to courses and certifications gives professionals another reason to join your association and even more reasons to renew their membership. These can all lead to increases in non-dues revenue. In addition, offering continuing education courses can have many […]
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How Associations Can Benefit From Social Media
March 4, 2020 / by Vocalmeet / Associations, Blog, Community, Industry News, Marketing, non-profits, Organizations, Sales, Social Media, Vocalmeet Industry Insights / 0 comments
Social media can yield many benefits for an association. In the marketing world, social media represents one of the strongest tools available. Utilizing this avenue can create more brand awareness than traditional advertising, increase traffic to your website, and help improve conversion rates for visitors and consumers. Yet there’s more to social media than […]
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