Marketing Archives - Online Learning Solutions | Association Management System

Webinar Recap: 5 Powerful Growth Strategies to Boost Non-Dues Revenue for Your Association in 2022 and Beyond

March 31, 2022 / by Vocalmeet / Associations, Blog, Marketing, non-profits, online event, Organizations, Social Media, webinar

Whether you missed the original livestream or want to watch it again, you’re in luck! Vocalmeet, the CPA (Canadian Psychological Association), and the CSAE (Canadian Society of Association Executives) partnered to bring you a fantastic discussion on growth strategies for associations in 2022 and beyond—a discussion you can catch online now! Meanwhile, in this […]

3 Ways to Increase Non-dues Revenue for Your Association’s Online Continuing Education Program

August 5, 2021 / by Vocalmeet / Associations, Blog, e-Learning, Marketing, non-profits, Organizations, Sales

Chart with line going up. A hand is also pointing upwards.

Increasing non-dues revenue for your association’s online continuing education program requires you to focus on numerous components that all have to fit together to create value for your members. From the online learning platform you select, to the way you market your continuing education courses, creating a successful online continuing education program is a continuous […]

What Can Associations Do with Their Recorded Zoom Sessions?

July 21, 2021 / by Vocalmeet / Associations, Blog, e-Learning, Industry News, Marketing, non-profits, online event, Organizations, Sales, Vocalmeet Industry Insights

Many associations have used Zoom to conduct live online webinars, virtual conferences, and continuing education courses. Further, recording these online events has proven to be an important way to capture the knowledge shared by the speakers. This leads us to the next question: what can your association actually do with these files? Every one of […]

Can an Agile Mindset Benefit Association Leaders?

July 8, 2021 / by Vocalmeet / Associations, Blog, e-Learning, Engagement, Higher Education, Marketing, non-profits, Organizations, Sales, Vocalmeet Industry Insights

No matter the industry, the ability to complete projects in an efficient, organized manner is essential to an association’s success. Whether you’re working as a leader or as part of a team, having the confidence that any task–big or small–is being executed at the highest level is critical. In the past, organizations placed greater emphasis […]

Five Ways to Build an Airtight Business Case for an Online Learning Platform

June 22, 2021 / by Vocalmeet / Associations, Blog, e-Learning, Engagement, Higher Education, Marketing, non-profits, Organizations, Sales, Vocalmeet Industry Insights

Person writing notes while looking at a laptop

If you are an association executive or decision-maker tasked with membership engagement, membership growth, and the generation of non-dues revenue, you will certainly understand the importance of offering continuing education as part of your strategy to achieve your association’s objectives. While you may be fully aware of the benefits of offering continuing education programs online, […]

What if I Told You Associations Can Use Memes to Grow Membership and Drive Member Engagement?

February 2, 2021 / by Vocalmeet / Associations, Blog, Marketing, non-profits, Social Media, Vocalmeet Industry Insights

Memes dominate social media. These little snippets of cultural currency are often humorous and are easily identifiable, they really are perfect for the online medium! As a result, organizations are now using memes to spread brand awareness. In many cases, memes have been used to influence you without you even knowing it. Since memes are […]

10 Ways for Associations to Offer Benefits for Sponsors and Exhibitors Online

March 20, 2020 / by Vocalmeet / Associations, Blog, e-Learning, Engagement, Marketing, non-profits, online event, Sales, Vocalmeet Industry Insights, webinar

As more events are being cancelled, many associations are opting to ramp up their online continuing education sessions and conferences in order to soften the negative financial impact. Some are pre-recording their sessions and making them available on-demand, while others are choosing to live-stream on the scheduled date. So, how does the shift towards […]

How Associations Can Benefit From Social Media

March 4, 2020 / by Vocalmeet / Associations, Blog, Community, Industry News, Marketing, non-profits, Organizations, Sales, Social Media, Vocalmeet Industry Insights

Social media can yield many benefits for an association. In the marketing world, social media represents one of the strongest tools available. Utilizing this avenue can create more brand awareness than traditional advertising, increase traffic to your website, and help improve conversion rates for visitors and consumers. Yet there’s more to social media than […]

LMS is More Than Just a Tool for Continuing Education

November 26, 2019 / by Vocalmeet / Associations, Blog, Community, Marketing, non-profits, Organizations, Vocalmeet Industry Insights

A Learning Management System (LMS) can work wonders for an association offering continuing education to members. These powerful systems can host courses, lectures, and certifications, allowing for intuitive management on both the front and back ends. They can provide huge time- and cost-saving benefits, offer extensive details on academic progress, and run thorough user […]

How to Win Members and Influence Renewals

September 16, 2019 / by Vocalmeet / Associations, Blog, Community, Engagement, Industry News, Marketing, non-profits, Organizations, Vocalmeet Industry Insights

Members are the lifeblood of every association. While maintaining a solid membership represents the central mission, acquiring new members remains a yearly challenge. According to the Membership Marketing Benchmarking Report, less than half of all associations increased their new member acquisitions in 2018 and nearly 25% of associations saw a decrease in renewals. To […]

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