August 10, 2023 / by Elisabeth / Blog, Industry News, Vocalmeet Industry Insights
For most associations, events represent one of the most important revenue and membership driving components. According to a report from the American Society of Association Executives (ASAE), events can constitute up to 25% of association revenue, with the bulk of funds coming from registration fees, exhibits, and sponsorship. For that reason alone, associations are always […]
Read more
How Online Engagement Can Increase Your In-Person Attendance
October 16, 2024 / by Elisabeth / Blog, Industry News, Vocalmeet Industry Insights
Every association strives to boost productivity and value, and one of the best ways to do that is by fully engaging your audience. Engaged members are loyal, active, and more likely to buy courses, attend events, and promote your brand. So, when it comes to event attendance, engaging your audience can lead to a win-win: […]
Read more
Filling Seats: How Livestreaming Makes Events Accessible
June 27, 2024 / by Elisabeth / Blog, Industry News, Vocalmeet Industry Insights
The live stream industry is booming all around the world. In 2017, Facebook’s head of video, Fidji Simo, reported that 20% of all Facebook videos were broadcast live, and watch times had grown four times in the course of just one year. Over time, the live industry is projected to be valued over $70 billion. […]
Read more
Live Streaming: a Glossary
October 12, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
Whether you’re looking to start your own live stream or are just familiarizing yourself with the industry, you may quickly find yourself in a sea of jargon you’ve never before encountered. As with most technical fields, live streaming has its own language. For many, understanding these words is half of the battle. Now, we’ve all […]
Read more
Boosting Brand Recognition: How Live Streaming Can Help
October 5, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
Live streaming is no longer just an afterthought in association marketing plans. In fact, it’s fast becoming one of the central components for brand awareness strategies! Despite this, organizations are still slow to realize the full potential of the practice. Back in 2016, about 44% of brands were incorporating live streaming. That number has grown […]
Read more
Attracting More Sponsors: the Live Stream Appeal
September 29, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
Associations and sponsors go together like peas in a pod. On the association side, sponsors can help offset the cost of events. On the sponsor side, the more attendees an event gathers, the better the opportunity to boost their brand. Because of this, adding a live stream to an event is an excellent way to […]
Read more
Making Sure Your Next Event is Your BEST Event
August 10, 2023 / by Elisabeth / Blog, Industry News, Vocalmeet Industry Insights
For most associations, events represent one of the most important revenue and membership driving components. According to a report from the American Society of Association Executives (ASAE), events can constitute up to 25% of association revenue, with the bulk of funds coming from registration fees, exhibits, and sponsorship. For that reason alone, associations are always […]
Read more
The Future is Now: Live Learning Online
August 4, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
Of all the benefits that come with live streaming technology, the improvement to the online continuing education industry is one of the most important. While online learning has grown immensely in the last couple of decades, it feels like we’ve only just uncovered the tip of the iceberg–especially when it comes to live streaming and […]
Read more
Make Your Events More Green (Without Spending It!)
July 25, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
So, you’re thinking about greening up your act. As an association, you have to consider how your environmental outlook will be viewed by your industry, your members, and non-members alike. While it, of course, looks good for an association to go green, it’s important to recognize that organizations hold the power to make a difference […]
Read more
Live Streaming 101
July 20, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
Most organizations have their own way of doing things; thankfully, great live streams can be accomplished through a variety of methods–meaning there’s a strategy to suit everyone! For those who have yet to master the art of live streaming and develop their own methods, however, the process can seem daunting–and even a little overwhelming. While […]
Read more
Boosting Your Revenue Potential with Live Streamed Events
July 11, 2023 / by Vocalmeet / Blog, Industry News, Vocalmeet Industry Insights
In today’s digital landscape, audiences are increasingly expecting that their member-based organizations offer live streams of their events. Thankfully, advances in the field have made it so that people can better access events of all kinds–from international conferences to simple meetings and workshops–and interact with them from anywhere in the world. From a business standpoint, […]
Read more